E‑commerce Growth — 3x organic revenue

A full technical remediation and content program for a mid-size online retailer that improved organic revenue threefold in six months.

Challenge

The client suffered from poor category indexing, duplicated content, and slow product pages which limited organic traffic and conversions.

Approach

• Comprehensive crawl audit and canonicalization fixes
• Product feed clean-up and structured data improvements
• Core Web Vitals performance program (image optimization, critical CSS, lazy-loading)
• Conversion rate optimization on key landing pages

Outcome

3x organic revenue within six months and sustained traffic growth. Reduced page load times by 45% on average.

Timeline

• Week 1–2: Audit & priority fixes
• Week 3–8: Feed clean-up & structured data
• Month 3–6: Content program and CRO tests

Tools used

Screaming Frog, Google Search Console, Lighthouse, Google Analytics, Ahrefs, and custom tracking dashboards.

Gallery

Testimonial